Business

Internet Marketing – The Most Powerful Way To Reach More Prospects World Wide

Internet Marketing – The Most Powerful Way To Reach More Prospects World Wide. 

You can make your business website a major online destination with the help of constant marketing efforts. 

To realize the power of the Internet Marketplace, check out the World Internet Statistic below. And the learn how to get the leverage using the Internet Marketing channels below:

WORLD INTERNET USAGE AND POPULATION STATISTICS

World Regions Population
2006 Est.
Population
% Of World
Internet Usage
Latest Data
% Population
(Penetration)
Usage
% Of
World
Usage Growth
2000-2005
Africa 915,210,928 14.1 % 22,737,500 2.5 % 2.2 % 403.7 %
Asia 3,667,774,066 56.4 % 364,270,713 9.9 % 35.7 % 218.7 %
Europe 807,289,020 12.4 % 290,121,957 35.9 % 28.5 % 176.1 %
Middle East 190,084,161 2.9 % 18,203,500 9.6 % 1.8 % 454.2 %
North America 331,473,276 5.1 % 225,801,428 68.1 % 22.2 % 108.9 %
Latin America /
Caribbean 
553,908,632 8.5 % 79,033,597 14.3 % 7.8 % 337.4 %
Oceania /
Austrailia
33,956,977 0.5 % 17,690,762 52.9 % 1.8 % 132.2 %
World Total: 6,499,697,060 100.0 % 1,018,057,389 15.7 % 100.0 % 182.0 %

Choosing A Business Model For Your Online Business
Whether you already have an online business or would like to start one, developing a business model is a must. A business model spells out how you are going to generate revenue from your business.

If you really want to succeed online, then you must determine how you are going to generate revenue and make a profit. Otherwise, you won’t be in business very long.

According to the small business administration, about 50% of small businesses fail each year, and 95% of small businesses fail within the first 5 years. I’m sure you don’t want to be included in those statistics.

That’s why if you haven’t done it already, you should choose a business model, now. Ask yourself, how will my online business generate revenue?

Here are 3 business models frequently used for online businesses.

1) The E-commerce Model

Revenue is generated by selling goods or services over the Internet. Examples of goods and services include products such as ebooks or candles and service such as consulting or virtual assistance. Selling products from affiliate programs would also be considered e-commerce. This is not an exhaustive list but it should give you an idea of what e-commerce is.

2) Content-Rich Model

Revenue is generated by selling advertising on your site or in your ezine. Lots of quality content is provided to visitors/subscribers to attract them and to keep them returning to your site or subscribed to your ezine.

The more visitors/subscribers your site or ezine has the more you can charge for advertising. Generally, advertisers pay a certain dollar amount per thousand visitors/subscribers.

3) Membership/Subscription Model
Revenue is generated by charging subscribers for access to your site or certain parts of your site. This model can also be used with ezines. You can charge subscribers to receive your ezine or generate a premium version of your ezine and charge a fee.

These are the 3 basic business models online businesses currently use. Of course, these 3 models are not the only models out there. There are others.

Many online businesses use a combination of models. For example, you can develop a content-rich site about gardening and sell advertising space on that site to advertisers who are trying to reach people who are interested in gardening (content-rich model).

You can charge visitors for access to a premium area of your gardening site where you provide more quality content that can’t be accessed without becoming a member (membership/subscription model). You can also sell gardening supplies and books from your site (e-commerce model).

Choose a business model and you might succeed online. Don’t choose a business model and your business may not be around next year or five years from now.

So choose a business model now so you can have success online!

Show More

4 Comments

  1. Internet marketing is all about promoting your goods and services over the internet that increases traffic, business presence and ultimately the revenue. It is a broad term that includes various marketing strategies and tactics including email marketing, content marketing, media, paid, and many more. In today’s context, the number of internet users are growing with the growing population. So marketing wise, internet marketing is the best way to increase your business transactions. The e-commerce model, content-rich model, and membership model are the most common models in use. However. there are other models too. The selection of the suitable model depends mostly on the nature of business you are conducting. So , one should choose wisely the models to be used for making online presence like you said.

Leave a Reply

Your email address will not be published. Required fields are marked *

Related Articles

Back to top button
Close
Close